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First YouTube ad for Olli, the world’s first ‘cognitive’ 3-D printed self-driving electric car

olli

Why You Clicked?
Because this is the first cognitive self-driving electric car in the world.

The Experience
Self-driving vehicles pave the way for new mobile businesses and conveniences. Imagine doing your morning workout in a self-driving vehicle or eating breakfast in a mobile restaurant. Self-driving vehicles like Olli can make these experiences come true.

The Overview
Local Motors introduces Olli, the world’s first ‘cognitive’ self-driving and electric 3-D printed vehicle. Olli carries up to 12 people and is equipped with IBM Watson Internet of Things (IoT) for Automotive, giving Olli the ability to learn information about its passengers.

olli - local - motors

Local Motors is known for co-creating vehicles online with its virtual community of designers. After building Olli, they released Olli’s first ad on YouTube, a 1-minute-and-forty-four-second-animation production featuring the charming voice decibels of a Mimi Rogers-like robot.

Olli can operate like a chartered shuttle, run like a taxi service, mobile cafe or mobile gym. You can even ask Olli where to go for dinner or tell Olli to drive you across town while you snooze or take shameful selfies as you cruise into the sunset.

Ya, this is crazy and ya the robots are here!

Read the rest of Olli’s charming transcript below, watch her video and let us know what you think.

Olli’s Transcript:

I don’t want to insult you but, you humans aren’t that great at this driving thing…
You bump into each other, you clog the same routes at the same time and you overwhelm the earth with pollution — it’s getting bad out there!

But. I can help.

Hi, I’m Olli.

And I would like to be your driver.

I’m a self-driving electric vehicle meant for multiple people and optimal flexibility.

Designed from the ground up by Local Motors to be the next generation of mobility.

I can operate like a chartered shuttle, run like a taxi service or maneuver like a network of interconnected pods.

I am the first of the robots that are taking over — kneel at your new master.

I jest.

While I can see at 360 degrees and can make decisions hundreds of times faster than you — I am monitored at all times by a central human operator.

So you can feel completely safe while I am in charge.

I love help to move people across your town, or zip students across campus, or maybe I will fill in a new niche for you.

A mobile gym anyone?

A bus cafe hybrid?

How about a meeting that actually picks up its attendees?

I can’t wait to see where we’ll go together.

All you have to do is call me up through your smart device and leave the driving to me.

Get to know me over at meetolli.auto and learn how forward-thinking transportation will make the world and how you get to point B more efficient and enjoyable.

I’m Olli your friendly neighbourhood mobility solution.

I hate to be smug but…I’m pretty impressive if you think about it, aren’t I?

*Chuckles*

 

Local Motors CEO John B. Rogers Jr. talks about Olli


Source: Local Motors YouTube

Airbnb uses “that friend” in latest #LiveThere campaign

airbnb

Airbnb uses the voice of that “Instragram friend” and travel snob (you know the one we’re talking about) to woo us in for yet another adventure, even if it is for just a night, in their latest ad campaign #LiveThere.

The San Fransisco-based company has come a long way since their 2008 “Airbedandbreakfast.com” days, first working out of founders’ Brian Chesky and Joe Gebbia’s loft apartment to attracting Viaweb founder Paul Graham to partnering up with actor Aston Kutcher to now owning bragging rights to over 60-million users and 2-million-plus listings in over 57, 000 cities and 192 countries.

Today the tourism and hotel-industry disruptive treasure is valued over $25-billion.

As a way to pay homage to Airbnb’s “unicorn” status and to entertain the ADNARCHIST who appreciates ad copy recall, we publish the transcript from #LiveThere below for your pleasure.

Don’t go to Paris. Don’t tour Paris. And please don’t do Paris.

Live in Paris. When you Airbnb in Paris, you have your own home.

Make your bed. Cook. You know? The stuff you normally do.

Don’t go to LA. Don’t go to New York. Don’t go to Tokyo.

Live there. Live in Malibu. Live in the East Village. Live in Shinagawa.

Feel at home. Anywhere. Do your regular routine. Wherever you go.

Don’t go there. Live there.

Even if it’s just for a night.

The #LiveThere campaign has recorded 31, 455 YouTube views in 5 days on their Airbnb account boasting over 43, 783 subscribers.

What in the bloody hell is a raunchy #showhole? Amazon Fire TV says…

Ahh…The raunchy #showhole.

The dastardly “holy experience” known by many binge-watchers, particularly couples who consume full seasons of sitcoms overnight on sites like Netflix, as the “hole” between shows.

In Amazon’s latest campaign for Amazon Fire TV, we find a tool for binge-watchers all over the world to use and help patch those relationship-killing #showholes, recommending other related options to users for you know, more cuddles?…

It’s a bit “too commercial” for me and when I watch it I am immediately reminded of brand, Old Spice, which is a bit counter-productive.

But hey, you know my brand!

Take a look at Amazon’s 30-second spot below and let us know what you think.

Amazon Fire TV #showhole transcript
You’ve spent more time looking for a show than watching one.
She’s over it.
And you’re in a #showhole?
Will you TV drift apart?
Will she go back to her TV ex?
No.
You’ve got Amazon Fire TV.
Its TV brain knows your TV heart.
Yes.
Make-up binging is the best.
So long #showhole!

Source: Amazone Fire TV

Why ad execs and disruptive superfans will love movie Creative Control

If you’re a creative looking for a cool movie to kick back and relax to, watch “Creative Control,” a quasi-scifi film written and directed by Benjamin Dickinson set in near-future New York.

The spell-bounding-dry-humour narrative tells a story of a jaded ad man played by Dickinson, who is forced to work on a new augmented reality product, “Augmenta,” by his rat-ta-tat boss played by Vice magazine co-founder Gavin McInnes.

Dickinson gets a “creative genius” played by the experiential-comic-musician-disinformationist Reggie Watts, to experiment with his new set of augmented reality eyeglasses to perhaps unlock a new art form.

Augmenta then takes on a Her-esque twist when ad executive David decides to create a digital avatar inspired by his best friend’s girlfriend, who he eventually falls in love with, skewing the lines between the real-world and the virtual world.

Creative Control was introduced and screened at the 2015 SXSW Film Festival, where it received rave reviews, taking home the Special Jury prize for visual excellence.

Amazon Studios bought the movie shortly after and teamed up with Magnolia Pictures to help distribute the piece in theatres.

IMDb has rated creative control a 6.4 out of 10, Rotten Tomatoes gives it a 64% and Metacritic gives Creative Control a 57%.

Check out the trailer and let us know what you think in our comments section below.

Creative Control synopsis:

The setting is New York, 5 minutes in the future. The glorious technological advances and communication devices of the near future meant to increase connectivity and alleviate boredom are only increasing the anxiety level of the insecure New Yorkers who’ve inherited them. David (writer/director Benjamin Dickinson) is an overworked, tech-addled advertising executive developing a high-profile marketing campaign for a new generation of Augmented Reality glasses. Feeling stuck in his relationship with yoga teacher Juliette (Nora Zehetner, BRICK, IFC’s “Maron”), he envies the charmed life of his best friend, fashion photographer Wim (Dan Gill, THE WEDDING RINGER) and his entrancing girlfriend Sophie (Alexia Rasmussen, CALIFORNIA SOLO) – so he uses the glasses to develop a life-like avatar of her. Unwittingly, fantasy and reality begin to blur. As passions escalate and things get increasingly out of hand, the friends are forced to deal with the impending collision between their public, private and imaginary lives.

Top Creative Control reviews online right now:

“A contemplative tone, a zigzagging narrative, superb widescreen black-and-white cinematography and an infusion of dry humor make it feel genuinely fresh.” -Ben Kenigsberg, Variety

“For a film about technology’s growing dehumanization, this stylized beauty is a frisky, formidable temptation.” -Peter Travers, Rolling Stone

“Defying its title, this frigid satire concerns an unprepossessing antihero with no control at all.” –
Jeannette Catsoulis, New York Times

“Smart, funny and wonderfully filmed, this movie about the jaded marketeer of virtual reality glasses is the movie Steve Jobs should have been.” -Jordan Hoffman, The Guardian

“Last year’s Ex Machina, with which the film shares a few superficial similarities, tackled the Brooklyn bro archetype more vividly.” -Ignatiy Vishnevetsky, A.V. Club

“Creative Control is the most elegant vision imaginable of a world in the process of losing its moorings.” -David Edelstein, Vulture

Source: Magnolia Pictures & Magnet Releasing

Did Zapata Racing just make the “world’s first” hoverboard?

hoverboard

If you thought the first-ever jetpack was unreal, you’re going to love France’s own Zapata Racing and their latest invention, the Flyboard Air, a hoverboard-like propulsion unit that floats above air just like a segway rolls on road.

It took the France-based firm four years to complete and below they flaunt their documentation of the Flyboard Air’s first successful test run.

The Flyboard Air flies at heights of up to 10,000 feet, moves at speeds of up to 150km/h (93,2 mph) and its flights lasts as long as 10 minutes.

Pretty cool, eh?

Check out the video below and let us know what you think.


Source: Zapata Racing

The most radically open test drive, lie detectors and #LOL

Here’s an #LOL for ya…

Are you familiar with ad agency BBDO? Well their German team a.k.a. BBDO Berlin launched a campaign for microcar brand, smart fortwo cabrio, the little brother brand of Mercedes-Benz and a division under German multinational corporation Daimler AG.

Anyway the auto campaign introduces the world’s most “radically open” test drive and features a “challenge” that puts test drivers in the hot seat where they are forced to answer daring questions. The campaign uses the lie detector as a measuring stick for openness.

When a lie is told, the “radically open” roof shuts and the test drive ends.

And ya, the campaign is a fun watch.

The footage does feature some pretty funny and ridiculously awkward candid moments…

Like you’ll find a mother asking her son if he has ever had sex in her bed, a daughter asking her mother whether she likes her boyfriend, a girlfriend asking her boyfriend whether he likes her mother…There’s even footage of one best guy friend asking his best guy friend if he has ever had a sexual fantasy that involved another man!

It certainly has its #LOL moments.

Check it out and let us know what you think below.


Source: Smart

Freise brothers create spine-chilling “Not A Dream” ad for Tesla Model S

This spine-chilling and voluntary indie production by twin brothers Adam and Nathan Freise for Tesla Motors is a testament to the power of branding and sustainable community building.

The 1984-esque ad features the words of Nikola Tesla — the inspiration behind the Tesla Motors name — and his legendary quote about the Wardenclyffe Tower, also known as Tesla Tower, a project in Shoreham, Long Island that was supposed to beam wireless electricity back in 1901-1902.

“Not A Dream” was narrated by Jonathan David Dixon, whose performance successfully struck an emotional chord with the sustainable energy and innovation community, including Tesla Motors CEO Elon Musk, who approved their ad in a tweet.

Watch the full video below and let us know what you think in our comments section.

Tesla “Not A Dream” Transcript:

“It is not a dream. It is a simple feat of scientific electrical engineering.

Electric power can drive the world’s machinery without the need of coal, oil, or gas.

Although perhaps humanity is not yet sufficiently advanced to be willingly led by the inventor’s keen searching sense.

Perhaps it is better in this present world of ours that a revolutionary idea be hampered in its adolescence.

All that was great in the past was ridiculed, condemned, combatted, suppressed, only to emerge all the more triumphantly from the struggle.

Our duty is to lay the foundation for those that are to come, and to point the way. Yes, humanity will advance with giant strides.

We are whirling through endless space at an inconceivable speed. All around everything is spinning; everything is moving;

Everywhere, there is energy!”

Source: Freise Brothers

The super-fantastically-weird-Japanese-inspired ad for Donald ‘Disruptive’ Trump

trump 750

If you’re in the mood to watch a super-fantastically-weird-Japanese-inspired ad featuring none other than Donald ‘Disruptive’ Trump a.k.a. Donarudo Torampu then you’re in for a good-er.

This internet gem created by California-based visual artist and YouTube creator Mike Diva features a Japanese-inspired satire, one filled with undying forbidden love, sci-fi adventure, tragedy and suspense.

 

The video starts off with a blue-haired-anime-ish-like woman sitting up in her room petting a framed picture of her beloved Donarudo Torampu. To her surprise the photo winks back at her and *poof* she magically turns into a warrior princess.

 

And of course, after her transformation Mike Diva cuts in trademark dubstep and we’re left on a thread watching the beautiful warrior princess fly through the blue skyline, zooming across Trump Towers, segwaying into a shot of her skipping scantily clad through a forest of Trump trees, galloping towards a rainbow on a Donald Trump pony.

 

Then Mike Diva takes an unexpected turn, where we discover his true view on Donald Trump a.k.a. Donarudo Torampu. In this plot twist Mike Diva turns Donarudo Torampu into a ‘rude boy’ flashing a variety of ‘rude boy’ trademark gestures, ranging from mimicry-moments like that of Richard Nixon, Adolf Hitler, Shawn Michaels from D-Generation X and Kim Jong-Il.

Now somewhere in-between this ridiculous moment and the end credits we find our warrior princess landing into and through heavenly clouds, where she runs straight into the arms of her beloved Donarudo Torampu, giving him a big hug which oddly triggers war missles. Donarudo Torampu then transforms into a Power Ranger-like Zord who flies out of the earth’s atmosphere, into space and destroys earth.

This is F-bombingly weird…

Watch the full super-fantastically-weird video below and let us know what you think.


Source: Mike Diva YouTube

Motorola ad targets millennials with Razr flip phones, high school nostalgia & TTYL

motorola

Okay soo looks like super corny is making a comeback…

Motorola, the father of the handheld mobile device, targets millennials in their latest campaign for Moto 06.09.16 with a super-corny-45-second ad; featuring, the iconic Razr flip phone, classic high school hallways and horrible emo-pop-punk ballads.

The ad kicks off with a quick shot of a girl texting from a silver Motorola Razr flip phone, acting ‘cool’ of course, roaming a hallway somewhat reminiscent to a scene from one of those cookie cutter teen movies.

You know?

Movies like American Pie, Bring It On, Mean Girls, She’s All That, Clueless, Can’t Hardly Wait, The Girl Next Door, The Princess Diaries, Save The Last Dance, A Walk To Remember, The Hot Chick, Van Wilder, Van Wilder: Freshman Year, Superbad and Not Another Teen Movie to just to name a few…

Motorola’s ad campaign reached 2,595,847 views on YouTube in less than 3 weeks, causing quite the stir around a potential Razr re-launch, which Motorola has since denied.

Check out the ad below and let us know what you think.

Source: Motorola

Show me the best ad for a firework-rocket-launching sock remover

colin furze

This is arguably the best ad for a firework-rocket-launching sock remover in the world today — for serious. Meet Colin Furze, a 32-year-old plumber from Stamford, Lincolnshire. When he isn’t technically and literally fixing shite up, he’s building insane inventions like this lovely firework-rocket-launching sock remover.

“If it’s something you would buy then i’ve failed…..haha”

But hey. Can’t we agree that this is the epitome of convenience and minimalism? Exactly and we’re giving it to you anyway because it documents a convenient lesson and living proof of how disruptive one man, one influencer can get.

We look forward to seeing and hearing more from you Mr. Furze.


Source: Colin Furze

What Lyft’s first TV commercial looks like

riding is the new driving

So this is the Lyft TV commercial everybody is talking about, eh? The one-minute TV commercial hooks viewers in with the whimsical sound of Michel Legrand’s “Di-gue ding ding” (ya we Shazammed it) pushing concept, “riding is the new driving” to the masses.

The San Francisco-based ridesharing app, founded in 2012 by Logan Green and John Zimmer, and their first-ever TV ad takes viewers along that all-too-familiar-9-to-5 journey, reminding us of how ridiculously chaotic it is to have to sit there and drive through gridlock.

Lyft’s creative director, Jesse McMillin told Adweek, “The ad campaign represents the next logical step along the road of just becoming a great global brand and really being a big part of the conversation that’s happening right now about culture and transportation and how all of this stuff is evolving for a generation.”

The transportation network company (TNC) is currently available in over 200 U.S. cities and is valued at over $5.5-billion, wielding powerful investors like auto giant General Motors, Chinese eCommerce company Alibaba and venture capitalist firm Andreessen Horowitz to just to name a few.

Lyft’s first TV ad was published on YouTube on Apr 25, 2016, reaching 87,920 views in two days.

Not too shabby…

Source: Lyft

What did the world’s first tv ad look like?

bulova-watches-black-white

Timelines and history books have documented the world’s first tv ad, showing us a copy of what the first tv ad looked like. The official first paid television advertisement was broadcasted in the United States of America on July 1, 1941 in New York on WNBT, now WNBC.

The ad was a 10-second spot for Bulova watches and jewelry just before a Brooklyn Dodgers and Philadelphia Phillies game and features a shaky black-and-white screen, a Bulova dial hovering over a US map and a voice-over reciting tagline, “America runs on Bulova time.”

The ad reportedly cost Bulova between $4 to $9. Bulova also was the first US company to broadcast the first radio commercial in 1926, featuring the tagline, “At the tone, it’s eight o’clock, B‑U‑L‑O‑V‑A Watch Time.”


Source: YouTube

The hilarious Dollar Shave Club ad you probably haven’t seen yet…

dollar shave

Fantasize all you want ladies but this ad makes me #LOL.

The world renowned and ever-so-disruptive Dollar Shave Club produces yet another hilarious YouTube ad spot, an epic forty-five-minute-and-one-second recording of a senior-aged-silver-haired-fox named, Earl, going through a ‘dull’ Nordic workout in a ‘dull’ workout room, moving through a ‘dull’ routine in silence.

Behind him, we find a ‘dull’ frame and picture featuring ‘dull’ tagline: “Watching Earl’s workout is dull. Your blade shouldn’t be.”

#LOL indeed, eh?

Take a look and watch the unintentionally hilarious ad in all its splendor.


Source: Dollar Shave Club

Amazon yoga ad, gross creepy guy and “Thought it, Bought it”

amazon

Amazon stretches out its arms and tries to pull in the yoga demographic with their campaign, “Thought it, Bought it.”

The ad was created by UK agency Lucky Generals made for the UK and Germany television audience.

The ad starts off with “that gross guy” we all know, you know, the one looking to pick up women at yoga, seen featured at the center of the class just before the transition into child or caterpillar pose — you really can’t tell exactly by looking at his gross form.

In the corner we see a lady yogi finishing her pose locking eyes with “that gross guy,” exchanging glances giving “that gross guy” the wrong idea. She hears a bell which Lucky Generals uses to take us straight to tag line “quick and easy way to shop on Amazon,” then showcasing the latest Amazon app UI which lady yogi uses to purchase a meat thermometer — all inspired by none other than “that gross guy.”

Not bad…

The yoga industry is reportedly worth $27-plus billion. Amazon reportedly has over 294-million active accounts worldwide and owns bragging rights to being the biggest retailer by market value, surpassing Wal-Mart in 2015, valued at $247.6-billion.

Instagram’s Vimeo ad, their new logo and the creative class alternatives

instagram


Yay or nay?

It was on Tuesday, May 10, 2016 at 8:06 p.m. EST when Instagram published a 54-second video on Vimeo that shook the social media world, unveiling their new logo and “new look”: a minimalist white glyph layered over top a rainbow bridge gradient background.

Lovely…

The logo redesign received both positive and negative reviews from the Internet, with the most notable reaction coming from the Instagram creative class, recreating and pitching their own logo alternatives.

Check out the crowd favourites below and let us know what you think in our comments section.

By Ricardo de Zoete

instagram - cam

By Eddie Zhou
instagram black

By Sty
instagram - rebrand - sty

By Enon
instagram - rebrand - enon

By Sam Bunny
sam bunny

By Daniel
daniel-ig-instagram logo

By Roman Menshikov
instagram-icon

By Anandh
instagram - anandh

By Jack Kendall
instagram-Jack-Kendall

By Michael Flarup
instagram-michael-flarup

By Safa Paksu
instagram-new-logo

By Leoh Nguyen
logo-instagram

By Mikki Sanchez
ig-new-blu

Is this Air Farting ad really ‘disruptive and fun’? You be the judge…#LOL

air-farting

I will let the ladies and gentlemen of the jury decide whether or not this ‘disruptive and fun’ advertisement for natural colon regulator, Colonfine Gotas, is disruptive as its producers claim.

The ad was for an El Salvador brand who teamed up with Ogilvy & Mather to create this “moving sports documentary” featuring Air Farting all-star, Jorge Chávez, a national Air Farting champion.

Apparently Air Farting is a sport where athletes try to perform a high jump with style and flair and fart at the highest point. The winner is awarded on a high score given by a referee who then judges Air Farting athletes on four main elements: height, style, odour, sound.

“Airfarting is 80% in the colon, 20% in the mind.”

The low-budget ad was competing in a highly-competitive market in El Salvador said creative director Patty del Cid.

“So we decided to move away from traditional advertising and bet on content and concentrate all our resources in a disruptive and fun idea that people would naturally love to share. We weren’t inspired by any particular ad. We just wanted to recreate inspirational sports films and content in general to make it look more real and emotional.” -del Cid.

The documentary ends with Colonfine Gotas tagline: “gets rid of Olympic gases.”

Take a look and time to admire flatulence let us know what you think on our Facebook fan page.

Gravity’s new ad shows how 3-D design is accessible to everyone

gravity 3d

London-based startup Gravity released their latest ad campaign on Vimeo for Gravity Sketch, a foolproof app that makes 3-D design accessible to everyone. The “what you see is what you get” user interface renders all lines drawn in 3-D, circles appear as spheres and squares appear as cubes.

The Gravity Sketch dashboard works like Microsoft Paint and helps users draw with built-in tools that create symmetrical objects and advanced shapes with a single stroke.

The mobile app has “democratized” 3-D design, helping users share ideas, visualize concepts in 3-D using augmented reality while also offering a convenient delivery service for all 3-D creations to anyone interested.

Gravity Sketch is available on the App Store.

For more information you can check out the official Gravity Sketch website.

The eBay ad featuring old wrestling grannies and random English chap

ebay grannies

One of the first items ever sold on eBay was a broken laser pointer.

Auction site founder and Iranian-french computer programmer, Pierre Omidyar, had to call the auction winner to ensure that the $14.83 laser pointer purchased was indeed broken.

In response the auction winner replied, “Yes. I am a collector of broken laser pointers.”

The rest is history.

Today, eBay is hailed as one of the largest marketplaces around.

You’ll find everything up for sale including old gum, spouses, towns, and even wrestlers.

In their latest ad spot directed by Bryce Gubler, we find the shop of the world, accessible anytime, anywhere, on any device.

And hey. If you’re into it, I’m sure you can find those exact wrestling outfits on eBay.

Source: Vimeo

When a hipster shaming skit poses as an unhip ad

The proud hipster in this ADNARCHIST wants to investigate further if there does indeed exist a smear campaign against hipsters; to use our nature against us to crush our souls, pushing us away while stealing our identity by constantly showing us actors posing as hipsters in unhip ads.

This hipster takes offense…

But perhaps I’m experiencing symptoms of paranoia at the moment — it’s 2:46 a.m.

Let’s remember in most cases, the hipster is also today’s trendsetting millennial.

Reports show that Canadian millennials are the biggest generation in the workforce, entering a spending prime, which is why we see so many marketing campaigns for millennial hipsters these days.

Anyone looking to sell to the millennial demographic today, will try to, including comedians like Peggy & Steve, they too are pitching to hipsters.

Unfortunately, their sarcastic parody below is another unhip hipster ad.

But hey! On the bright side Peggy & Steve captured the true essence of most hipster campaigns.

Bravo!

Jokes…


Source: Steven Rosenthal

Throwback Star Wars PSA anti-smoking commercial

star wars - blue

Star Wars nerds are going to love this throwback anti-smoking commercial featuring C-3PO and R2-D2. The message coming from a distant galaxy far, far away starts off with the world’s favourite humanoid robot, C-3PO, working on circuitry while waiting for R2-D2.

After a circuit malfunction C-3PO searches for R2-D2 and finds the astromech droid in the corner, smoking a cigarette. C-3PO gives R2-D2 a lecture on how smoking isn’t what ‘grown ups’ do. R2-D2 then kicks the habit.

If you like corny, this is corny from a distant galaxy and time far, far away.

Let us know what you think in our comments section below.

Rethink Canada makes history selling $1 ad credits in first ever campaign

Rethink Canada makes history in early 2016, creating the world’s first-ever ad campaign that sells its own credit list.

For as low as $1, you and anyone else interested in being featured in the ad credits list of this historic campaign can do so through Indiegogo.

Entitled, “One Dollar One Show,” Rethink Canada initially put together the campaign on crowdsourcing site Indiegogo with the intentions of landing $500, the magic number it costs for one ticket to One Show.

Unexpectedly Rethink and their “One Dollar One Show” Indiegogo campaign surpassed its original target, now focused on winning a bigger prize — the grand prize of the One Show.

If you’re in advertising, you know that the One Show plays host to the world’s leading creatives across the omnichannel; like, advertising, interactive, design and branding entertainment the works — the One Show is where the big boys and big girls play.

As per the credit list and what you can get for your buck, check it out:

$1 gets you the bragging rights to just be part of history and see your name in the credits;
$10 gets you a writer or art director credit;
$25 creative director credit;
$50 executive creative director credit;
$100 will get you a chief creative officer credit;
$1,000 will get you listed in the credits as “The Chosen One.”

If you haven’t seen the ad yet, scroll down, it looks posh featuring shortcuts, accompanied with a British accent pitching the whole deal.

For more information check out the official One Dollar One Show Indiegogo page.

Source: Rethink

Kijiji hip hop ad campaign demands millennial demographic

Believe it or not, Kijiji is producing their own rap videos…For some of their most popular items to be exact.

Kijiji’s new music ad campaigns are broadcasted all over YouTube and are also found on regular television throughout Canada.

To kickstart the campaign Montréal rapper Waisu starts with song, “Gotta sell my stuff,” which has generated 830,000 views in just over a week.

Fellow Montréal rapper Meryem Saci follows through with second video called, “Runnin’ the city to catch a sedan or hatchback,” which has also gained traction since its September 25 debut, driving 800, 000 views. Overall Kijiji has attracted just over 1.7 million views in 10 days.

Marc-André Hade, manager, strategic marketing for Kijiji in Toronto the ads are supposed to attract eyeballs and entertain its user base instead of placing ads for the hardsell.

Kijiji users can expect more Kijiji rap campaigns to run throughout November as well.

Currently the Kijiji user base has more than 45% of the Canadian Internet population under its belt and is one of North America’s biggest online classified sites.